Category: Social Media
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Have a business? Create an Investor Update list
If you run a business, I highly recommend you start up an Investor Update list. You don’t even need investors (we have none). I use it as an accountability tool – every month, it forces me to think about what’s happening with the company. And over time, you can see how things have evolved. Furthermore,…
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How we leveled up the Cookie Off and ended up raising over $200,000…
The last ever Cookie Off is done (check out the pics). The #cookielife is now finished. When I first started planning the Cookie Off, I was in a bit of a bind – we had almost 40 competitors last year – so how was I going to top it? What I did was slightly downgrade…
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How to grow your network by hosting kick-ass dinners
I stopped attending events in 2018. I took a step back and asked myself: why am I really attending events? If we’re honest with ourselves, the biggest value we get from an event is the (like-minded) people there and the conversations that occur. It’s rarely the speakers (you can find their talks on YouTube). It’s…
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Be better: stop spreading misinformation
I’m legitimately torn as to what is more damaging – the people who take a few people’s opinions and blow it up as if it reflects a larger community… or the people who take these dumb clickbait articles and share them far and wide. If you’re complicit in sharing and spreading misinformation, are you not…
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Want to rank highly on Google? 3 simple steps on how to show EAT
The entire health/nutrition/wellness/fitness industry got its ass handed to it by Google earlier this week with a broad search algorithm update. The update primarily punished sites in the YMYL niche that had low EAT. YMYL – Your Money Your Life; any website that gives you advice on someone’s finances, health, or happiness. EAT: E –…