If you run a business, I highly recommend you start up an Investor Update list. You don’t even need investors (we have none). I use it as an accountability tool – every month, it forces me to think about what’s...

The last ever Cookie Off is done (check out the pics). The #cookielife is now finished. When I first started planning the Cookie Off, I was in a bit of a bind – we had almost 40 competitors last year...

I stopped attending events in 2018. I took a step back and asked myself: why am I really attending events? If we’re honest with ourselves, the biggest value we get from an event is the (like-minded) people there and the...

I’m legitimately torn as to what is more damaging – the people who take a few people’s opinions and blow it up as if it reflects a larger community… or the people who take these dumb clickbait articles and share...

The entire health/nutrition/wellness/fitness industry got its ass handed to it by Google earlier this week with a broad search algorithm update. The update primarily punished sites in the YMYL niche that had low EAT. YMYL – Your Money Your Life;...