Category: Typography

  • How our charity food offs evolved from raising $950 to over $100,000

    How our charity food offs evolved from raising $950 to over $100,000

      TL;DR recap (thanks to 647 Media):    Software evolves. Instead of developing the perfect piece of software, you release it, and then start iterating and improving based on feedback and issues you run into. It’s how my charity food offs have evolved: The first chocolate chip cookie off was 30 months ago amongst…

  • How readability can make sure people actually read your content

    How readability can make sure people actually read your content

    What’s the easiest way to increase time-on-site, decrease bounce, and make it more likely people share your content? Readability. Readability: “The ease with which a reader can understand written text” Great content is irrelevant if it’s a pain to read. Most people who have a website rarely consider the typography used on their website –…