Year: 2018
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Don’t try to play Google
There was a major Google update a few days ago. The YMYL (your money your life – which includes a lot of sites in health/nutrition) niche and got hammered. We’re talking about as bad as 80%. Incidentally, Examine.com went up. Just a reminder – focus on the basics and NOT what works at the moment.…
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Attention is overrated (and oddly addictive)
Getting attention is akin to drinking too much – great while it’s happening, but the next day, the hangover makes you think “this was not worth it.” Not to mention, you need more and more of it.
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Culling is being actively minimalist
A while ago I had a quick thought on how I actively cull. If something is not adding value to me, it’s weighing me down. (A bit reductionist, but you get the jist). Here is a definition of minimalism: Wherein the subject is reduced to its necessary elements To me, culling is the actionable part…
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Your friend cannot be (just) your cheerleaders
If you don’t have friends and family that bust your chops to keep you in check…
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How little social media metrics matter
I posted a video of our Charity Chocolate Chip Cookie Off last week: https://www.facebook.com/sorwell/videos/10156501887784534/ As I write this, it has: 3500 views 203 likes 40 comments 18 shares Those are not impressive numbers. 3500 views is a pittance. I know dozens and dozens of people who could post a video of them just walking down…