Category: Experiments
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#cookielife – how I convinced 200+ people to send me cookies and raised over $400,000 for charity
The ad-hoc #cookielife, something that spawned out of friendly banter over on Facebook, resulted in over 200 people sending me cookies via the mail and also spawned my charity food offs, which raised over $50,000 for charity in 2017, then over $100,000 in 2018, and then finally, over $200,000 from the last ever Cookie Off.…
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The Quick Thoughts Experiment…
Have you seen Seth Godin’s What does it sound like when you change your mind? The thing is a monster. A beast of burden. A magnum opus. Just to ensure you realize I’m not overselling it, here’s a foto so you can see how gargantuan it is: 800 pages! 15 pounds! Big enough to squish…
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Don’t create new content. Repurpose content.
Creating content is not easy. At least, creating good content ain’t easy (which is why I’m a big fan of consistent output). But the reality is the Internet is drowning in content. Text. Pictures. Infographics. Videos. A blend of them. It’s easy to feel overwhelmed trying to generate content for all of them. I’ve always…
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A different way to do your New Years Resolutions
I’m writing this after I just completed my morning walk with a shit-eating grin on my face (proceeded by my dear-God-why Canadian cold shower). I just spent the past two weeks in the Caribbean. It was a fantastic vacation, but damn am I happy to be home. Gorgeous Islands I had a fantastic time. We…