SJO.com


June 24, 2019
  • #cookielife
  • Networking
  • Philanthropy
  • Social Media

How we leveled up the Cookie Off and ended up raising over $200,000…

Written by Sol Orwell

The last ever Cookie Off is done (check out the pics). The #cookielife is now finished. When I first started planning the Cookie Off, I was in a bit of a bind – we had almost 40 competitors last year...

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July 11, 2018
  • #cookielife
  • Networking
  • Philanthropy
  • Reputation Management
  • Typography

How our charity food offs evolved from raising $950 to over $100,000

Written by Sol Orwell

  TL;DR recap (thanks to 647 Media):    Software evolves. Instead of developing the perfect piece of software, you release it, and then start iterating and improving based on feedback and issues you run into. It’s how my charity...

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July 2, 2018
  • #cookielife
  • Philanthropy
  • Social Media

Auctioning off exclusive one-on-one access

Written by Sol Orwell

My Charity Chocolate Chip Cookie Off is on July 8 (for more info, see #cookielife). I’ve convinced five superstars who know their shit and who are not available for consulting to donate their time for charity. They are: Ramit Sethi....

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March 20, 2018
  • Case Studies
  • Networking
  • Philanthropy
  • Thoughts

Giving generously: how Principles went from PDF to Book

Written by Sol Orwell

Ray Dalio is a particular man. He founded Bridgewater, the world’s largest hedge fund, which manages over $150 billion. As of right now, Ray is worth more than $15 billion, and also the author of Principles, the NYTimes best seller....

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February 28, 2018
  • #cookielife
  • Experiments
  • Food
  • Networking
  • Philanthropy
  • Social Media

#cookielife – how I convinced 200+ people to send me cookies and raised over $400,000 for charity

Written by Sol Orwell

The ad-hoc #cookielife, something that spawned out of friendly banter over on Facebook, resulted in over 200 people sending me cookies via the mail and also spawned my charity food offs, which raised over $50,000 for charity in 2017, then...

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Sol Orwell

Hi I'm Sol.

I pontificate here at SJO.com on entrepreneurship, productivity, and more.

I don't do any kind of coaching, consulting, or affiliate marketing, so this is simply an outlet for me. Nothing more, nothing less.

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