Category: Thoughts

  • Don’t create new content. Repurpose content.

    Don’t create new content. Repurpose content.

    Creating content is not easy. At least, creating good content ain’t easy (which is why I’m a big fan of consistent output). But the reality is the Internet is drowning in content. Text. Pictures. Infographics. Videos. A blend of them. It’s easy to feel overwhelmed trying to generate content for all of them. I’ve always…

  • The 2017 Annual Letter to the SJO Family

    The 2017 Annual Letter to the SJO Family

    Most people reading this are likely psyched about the new year – excitedly planning and looking into the future. I believe it’s critical for all of us to take a moment to stop, breathe, and look back. Only then can we learn from our mistakes and modify our future behavior. I’d wager it’s more important…

  • Add a bit of salt to your life

    Add a bit of salt to your life

    I just received this crazy cookie about an hour ago: (As you can tell, photography is not my forte) I look at this monster (it’s 12 inches), and I think: oh shit, this is going to be hella sweet. And let there be no doubt – I have a sweet tooth. My birthday tradition includes…

  • A recipe on how to make your own giant Ferrero Rocher

    A recipe on how to make your own giant Ferrero Rocher

    I’m a collector of oddball hobbies. One of them is making giant chocolate bars. Twix, kit kat, peanut butter cup, and more, it’s been a pleasure making and sharing these monstrosities with my friends. My latest creation? A giant Ferrero Rocher. And if you’ve ever wanted to make one, I’m going to show you how.…

  • If you aren’t Googling yourself, you’re being an idiot

    If you aren’t Googling yourself, you’re being an idiot

    When was the last time you Googled yourself? Lets pretend you’re about to meet someone important, and you want to find out more information about them. One thing you’ll likely do is Google them – ya know, some background research. One of the things you likely did before meeting up with them was to google…